about me

monalisa.jpg

Hi, I am Mona Lisa.

Ever since childhood, I was interested in somehow being part of the entertainment industry. After graduating from Columbia University, I had the opportunity to move to Los Angeles to finally purse my passion for film. I started as an assistant and worked my way up to a VP position at a prominent production company at Sony Pictures Studios. During my stint in Hollywood, I had the privilege of working on the development and production of many high profile movies – which are all listed under the “Film” tab of this site. 

In late 2012, I decided to move back to NY to be closer to my family.  Upon my return to NYC, I began working at BBDO – producing commercials, video content, films, and Super Bowl campaigns for brands such as Visa, Snickers, GE, Starbucks, HP, Bud Light, and many others. On this site, you can review my work, some of which has been recognized by very nice organizations like Andy, AdWeek, AICP, Cannes, Clio, London International, NY Festivals, One Show, and Webby. Given my past experience in the movie business, I also advised on film-industry related projects and sponsorships at BBDO. 

In September 2016, I joined R/GA NY as the Senior Content Producer for Samsung North America.  I worked on R/GA’s most prolific client and led numerous projects for Samsung, including the launch of their Galaxy S8 campaign.

Then, in January 2018, I transitioned from the agency world to tech: Facebook! I currently work as a Creative Producer in Creative X - where I produce campaigns for the Facebook brand and products.

When not working or traveling between NY-LA-SF, you’ll find me obsessing over Batman, hunting for amazing restaurants, or researching skin-care products!  

Thank you for stopping by this site! If you would like to say hi, you can email me at monalisa.farrokhnia@me.com.